1. Choose plan2. Create account

Begin

Pick where to start.

Try the Builder free — no card required — or jump straight into a plan. You can upgrade or cancel any time.

Free trial

Free Trial

Take the Builder for a spin. No card.

$0No card required
25 AI messages total
  • Full Brand Builder
  • Coach chat that knows your blueprint
  • Studio: write posts, emails & more

What you get

Build Phase 1–3 of your blueprint with guided coaching, try one content draft, and get 25 AI messages to test the experience.

Founder

Finish your blueprint and put it to work.

$49per month
300 AI messages / month

12× more AI messages than Free Trial

  • Full Brand Builder
  • Coach chat that knows your blueprint
  • Studio: write posts, emails & more

What you get

Lock in your full blueprint, then turn it into on-brand posts, emails, and captions with a coach that remembers your strategy.

Most popular

Studio

Coach in your corner, content on tap.

$99per month
1,500 AI messages / month

5× more AI messages than Founder

  • Everything in Founder, plus:
  • Several draft options per request, not just one
  • Pressure Test — the AI challenges your brand as a skeptic, customer, or competitor
  • Content Audit — paste, upload, or link content and get it rewritten on-brand
  • Voice DNA — upload transcripts so drafts sound like you

What you get

Everything in Founder, plus AI that pushes back on weak positioning, learns your voice from transcripts, and gives you multiple content options per request.

Agency

For operators running a portfolio of brands.

$249per month
6,000 AI messages / month

4× more AI messages than Studio

  • Everything in Studio, plus:
  • Higher rate limits
  • Blueprint file export (.md, Google Docs)
  • White-glove onboarding

What you get

Built for teams managing multiple brands: full blueprint exports, higher rate limits, and white-glove onboarding to get everyone aligned.

Have an account? Sign in