Begin
Pick where to start.
Try the Builder free — no card required — or jump straight into a plan. You can upgrade or cancel any time.
Free Trial
Take the Builder for a spin. No card.
- Full Brand Builder
- Coach chat that knows your blueprint
- Studio: write posts, emails & more
What you get
Build Phase 1–3 of your blueprint with guided coaching, try one content draft, and get 25 AI messages to test the experience.
Founder
Finish your blueprint and put it to work.
12× more AI messages than Free Trial
- Full Brand Builder
- Coach chat that knows your blueprint
- Studio: write posts, emails & more
What you get
Lock in your full blueprint, then turn it into on-brand posts, emails, and captions with a coach that remembers your strategy.
Studio
Coach in your corner, content on tap.
5× more AI messages than Founder
- Everything in Founder, plus:
- Several draft options per request, not just one
- Pressure Test — the AI challenges your brand as a skeptic, customer, or competitor
- Content Audit — paste, upload, or link content and get it rewritten on-brand
- Voice DNA — upload transcripts so drafts sound like you
What you get
Everything in Founder, plus AI that pushes back on weak positioning, learns your voice from transcripts, and gives you multiple content options per request.
Agency
For operators running a portfolio of brands.
4× more AI messages than Studio
- Everything in Studio, plus:
- Higher rate limits
- Blueprint file export (.md, Google Docs)
- White-glove onboarding
What you get
Built for teams managing multiple brands: full blueprint exports, higher rate limits, and white-glove onboarding to get everyone aligned.
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